BirdseyeIllustrative Plan

Uptown South Master Plan

Date: 2015

Client: Town of Normal

Location: Normal, Illinois

Awards: CNU Illinois Charter Award

In 2014, the Town of Normal decided it was time update their highly successful 2000 Uptown Renewal Plan, which over the last 15 years, has guided over $140 million in redevelopment projects. Farr Associates, planners who led the 2000 process, returned to lead the Plan Update. Plan components work together to both expand the economic development footprint in Uptown and raise the bar on sustainability.

The plan calls for a centerpiece underpass to cross beneath the Union Pacific and Amtrak tracks that bisect Uptown and currently act as a barrier to the 9-acre area to the south, called Uptown South. This underpass will help grow the footprint of Uptown to convey economic benefits south of the tracks. And finally, the Update creates a master plan for the Uptown South area that meets the rigorous standards of the Living Community Challenge– which explores net-positive energy and water systems and requires Red List-free materials in buildings and infrastructure. After a nine-month planning process, the Plan Update is slated for adoption in late Fall 2015.